When the Oscars hit on Feb 27th, Apple may not go on stage to receive an award but it will be well represented by award winners. In the Documentary Feature and Short categories 9 out of 10 of this year's nominees used Final Cut Studio in making their films.
Thanks to CNET for this story, they interviewed a few of the people responsible for making some of this year's nominated movies. Among them Matthew O'Neil, director of "China's Unnatural Disaster: The Tears of Sichuan Province;" Kim Roberts, editor of "Food, Inc.;" and Dan Wilken, online editor of "Food, Inc." Here's what they had to say about FCP:
"We switched over entirely to Final Cut Pro and forced any holdout editors to switch too, because it made the most sense economically and allowed us to do everything we needed," said O'Neil.
Roberts agreed. "I tend to work on a lot of independent documentaries and Final Cut Pro is affordable and a good application. It's been a natural choice for filmmakers," she said.
One of the big draws about Final Cut Studio for all of the people we spoke with is its ability to do a variety of tasks. Like most jobs, Filmmakers and editors are expected to do more tasks these days before the movie is handed off for post production.
Because Final Cut Studio includes so many tools, filmmakers are able to create very polished rough cuts. That allows the editors to present a great looking film right out of the box.
"You can do it all with Final Cut Studio and we can make it look close to finished all in-house," said O'Neil.
Of course, Final Cut Pro isn't the only product available for filmmakers, but it is the most popular now. According to market research firm SCRI International, Final Cut Pro has almost 50 percent market share in the nonlinear editor space, outperforming competitors like Avid.
Being a professional editor, Roberts said she feels equally comfortable using Final Cut Pro or Avid, but she said, "I prefer Final Cut--it's more intuitive and there are a lot of smart things about it."
Like most things these days, a lot of consideration comes down to price. Wilken said Final Cut Studio gives you almost everything you need.
"Final Cut Pro can do most everything that the million dollar systems can do and it costs you below $15,000 (this includes the cost of a Mac, Final Cut and video cards)," said Wilken. "The truth is, for several projects I've worked on, we can do everything with the same gear you use at home."